Episode 327 - Farhaneh Ahmadi - CEO & Co-Founder of Eddii

In this episode of the Diabetes Innovators Series, Rob interviews Farhaneh Ahmadi, CEO and co-founder of Eddii, a virtual care solution for diabetes management. They discuss the evolution of Eddie from a daily management app to a comprehensive virtual clinic, addressing barriers to endocrinology care, the importance of insurance coverage, and the integration of technology for better patient outcomes. Farhan shares his personal journey with diabetes and how it inspired the creation of Eddie, emphasizing the need for accessible and patient-centric care. The conversation also touches on future directions for Eddie, including expanding services and enhancing mental health support.

Chapters

00:00 Embracing the Cringe: Personal Reflections on Self-Image

01:00 Introducing Eddie: A Comprehensive Virtual Care Solution

02:17 The Evolution of Eddie: From App to Virtual Clinic

03:25 Breaking Barriers: Access to Endocrinology Care

05:18 Insurance and Accessibility: Making Care Affordable

07:38 Empowering Providers: A New Model for Endocrinology

08:56 Patient-Centric Care: Customizing the Experience

10:19 The Inspiration Behind Eddie: A Personal Journey

12:34 Integrating Technology: Real-Time Data for Better Management

13:58 Unique Features: Glucose Alert Calls and Support

15:44 Future Directions: AI and Expanding Care Options

17:54 Raising Awareness: The Need for Accessible Endocrinology

20:13 Navigating Care: Understanding Options and Costs

21:35 Leadership Insights: Books and Personal Growth

Resources:

Eddie

Farhaneh Ahmadi LinkedIn